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Entrepreneurship: New venture creation (Record no. 2352)

000 -LEADER
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003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190829122351.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-325-6873-0
028 ## - PUBLISHER NUMBER
Source Allied Informatics, Jaipur
Bill Number 6544
Bill Date 26/08/2019
Purchase Year 2019-20
040 ## - CATALOGING SOURCE
Original cataloging agency BSDU
Language of cataloging English
Transcribing agency BSDU
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.1141
Item number HOL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Holt, David H.
245 ## - TITLE STATEMENT
Title Entrepreneurship: New venture creation
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. Pearson Education
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 553; IC-10
500 ## - GENERAL NOTE
General note Entrepreneurship is aimed at helping students transform their entrepreneurial dreams into reality. The book is organized in a way that will help readers explore the nature of entrepreneurship, provides models for new venture creation, and describes ways to help entrepreneurs succeed. Part One, consisting of four chapters, establishes a foundation for the course. Part Two, comprising three chapters, describes product development, legal protection of innovations, and the human side of enterprise in services. Part Three, which again has three chapters, concentrates on market research and development. Part Four, comprising four chapters, emphasizes the roles of entrepreneurs in their organizations.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Contents
Chapter 1: Entrepreneurship and New Venture Opportunities
Chapter 2: Entrepreneurship and Innovation
Chapter 3: Small Business and Corporaate Entrepreneurship - Contrasting Enterprises
Chapter 4: A model for New Ventures - Feasibility Planning
Chapter 5: The Product Concept and Commercial Opportunites
Chapter 6: Product Protection - Patents, Trademarks, and Copyrights
Chapter 7: Services - The Human Side of Enterprise
Chapter 8: Marketing Reserach for New Ventures
Chapter 9: Marketing - Functions and Strategies
Chapter 10: International Markets: New Venture Opportunities
Chapter 11: The Entrepreneurial Team and Business Formation
Chapter 12: Business Acquisitions and Franchising
Chapter 13: Financial Resources for New Ventures
Chapter 14: Managing Growth and Transition
520 ## - SUMMARY, ETC.
Summary, etc. Salient Features
"1) Features to Test Learning: Each chapter incorporates learning objectives, checkpoint questions, examples, and illustrations to help students learn about the entrepreneurial processes.
2) Real-life Examples: Approximately 50 brief biographies or profiles of successful entrepreneurs are presented throughout the text to illustrate real-world results of new ventures. Some of the people profiled are Irving Berlin, William Gates of Microsoft, and Thomas Monaghan of Domino's Pizza among others.
3) Elucidation and Illustration of Complicated Concepts: Nearly 40 exhibits and boxed items are provided to amplify presentations and give meaning to complicated concepts. These are further supported by nearly 100 graphic illustrations, and more than 200 examples woven in the presentations.
4) Rich End-of-Chapter Pedagogy: Each chapter ends with descriptive synopsis of the learning objectives. These repeat the objectives and briefly summarizes the key points.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Entrepreneurship
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
          BSDU Knowledge Resource Center, Jaipur BSDU Knowledge Resource Center, Jaipur General Stacks 2019-08-29 589.00 1 658.1141 HOL 017870 2020-02-12 2019-09-26 589.00 2019-08-29 Books
          BSDU Knowledge Resource Center, Jaipur BSDU Knowledge Resource Center, Jaipur General Stacks 2019-08-29 589.00 1 658.1141 HOL 017871 2020-05-30 2019-10-09 589.00 2019-08-29 Books

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