Entrepreneurship Simplified: From Idea to IPO
By: Soota, Ashok.
Contributor(s): Gopalan, S R.
Material type: BookPublisher: New Delhi Penguin Random House India Pvt. Ltd., 2016Description: 233.ISBN: 978-0-670-08895-9.Subject(s): Management | EntrepreneurshipDDC classification: 658.110954Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | BSDU Knowledge Resource Center, Jaipur General Stacks | 658.110954 SOO (Browse shelf) | Available | 017524 |
ne of the most exciting feelings in the world is at the moment when you take the leap to become an entrepreneur and launch your own start-up. But in doing so, what are the things you should plan ahead for and what are the pitfalls you need to watch out...
Contents:
1. Idea Generation and Validation
2. Funding Your Venture
3. Winning with VCs
4. Mission, Vision, Values and Culture
5. Building Your Organization
6. Business Strategy
7. Marketing Strategy
8. wealth Creation and Sharing
9. Your Initial Public Offering
10. Failure and Success: Two Ends of a Spectrum
Apeendix
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