Flight of the Unicorns: Lessons from India's startup bubble
By: Paul, Soum.
Material type:
BookPublisher: Noida Harper Collins Publishers India 2017Description: 202.ISBN: 978-93-5264-477-3.Subject(s): Management | EntrepreneurshipDDC classification: 658.06 Summary: The years 2015 and 2016 were watershed years in the history of the Indian startup ecosystem. Not only did the word ‘startup’ enter common parlance as large sums of money were poured in, several firms also achieved the fabled ‘unicorn’ status of billion-dollar valuation. However, immediately afterwards, the exuberance disappeared as the bubble burst and the very viability of these celebrated ventures came into question. And with it, began a new era. In Flight of the Unicorns, Soum Paul takes a deep dive into the trajectory of Indian startups in the recent past and explores the trials and tribulations of starting up. Through the voices of many innovators, entrepreneurs and investors, he studies the patterns in successes and parallels from other emerging markets. He builds on theories around what works and what doesn’t, and paints a vision for the future of startups in this part of the world
| Item type | Current location | Call number | Status | Date due | Barcode |
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BSDU Knowledge Resource Center, Jaipur General Stacks | 658.06 PAU (Browse shelf) | Available | 017600 | |
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Books
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BSDU Knowledge Resource Center, Jaipur General Stacks | 658.06 PAU (Browse shelf) | Available | 017601 |
Contents:
1. Rise and Fall of the Indian Startup Ecosystem
Early Years: Y2K and After
What the Early years Felt Like
redBus and Its Success
Other Early Pioneers
Going Global from India
The Aggregators Emerge
The Years of Startup Drama: 2015-16
Fractures
A Call for Protectionism
The Silver Lining
2. Trends and New Rules of the Game
Back to Fundamentals
What is a Startup?
Revisiting the Startup Stack
The Founder and the Team
India-first vs Global-first
India's Consumer and Informal Sector
Working with Indian SMEs
The B2c vs B2B Debate
Some Early Questions
Discovering Repeatable Transactions
Inside-out vs Outside-in Innovation
Building Lean
Startups and India-specific Problems
The Indian Challenge: Healthcare
The Indian Challenge: Financial Inclusion
The Indian Challenge: Education
Keeping up with the Future
Epilogue
3. Case Studies
A Lesson from Brazil in Going Global
An Indonesian Success story
Notes
Bibliography
The years 2015 and 2016 were watershed years in the history of the Indian startup ecosystem. Not only did the word ‘startup’ enter common parlance as large sums of money were poured in, several firms also achieved the fabled ‘unicorn’ status of billion-dollar valuation. However, immediately afterwards, the exuberance disappeared as the bubble burst and the very viability of these celebrated ventures came into question. And with it, began a new era. In Flight of the Unicorns, Soum Paul takes a deep dive into the trajectory of Indian startups in the recent past and explores the trials and tribulations of starting up. Through the voices of many innovators, entrepreneurs and investors, he studies the patterns in successes and parallels from other emerging markets. He builds on theories around what works and what doesn’t, and paints a vision for the future of startups in this part of the world
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