000 01210nam a22002177a 4500
999 _c2590
_d2590
003 OSt
005 20200228164857.0
008 200121b ||||| |||| 00| 0 eng d
020 _a978-81-312-2028-3
028 _bAllied Informatics, Jaipur
_c7099
_d16/01/2020
_q2019-20
040 _aBSDU
_bEnglish
_cBSDU
082 _a647.940683
_bGOL
100 _aGolden-Romero, Pat
245 _aHotel Convention Sales, Services, and Operations
_cGolden-Romero, Pat
260 _aUnited Kingdom
_bElsevier Butterworth Heinemann
_c2009
300 _a312
504 _aContents 1 The Convention and meeting Industry : An overview 2. The Associations,Convention,And Meetings Markets 3. The Corporate Meetings Market 4. The Incentive,Smerf,and other Markets 5 . The Role of Convention Bureaus and others Destination marketing organizations 6.marketing and Advertising Strategies 7.Convention sales negotiations and contracts 8. Food and beverage function planning 9 Meeting room and Convention Planning 10 On-Site Event Planning:Servicing the event 11.Exhibition and trade show Industry overview 12. industry trends and resources
650 _aHospitality
700 _aGolden-Romero, Pat
942 _2ddc
_cBK