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020			_a9788131765784
028			_q2016 _bAllied Informatics, Jaipur
040			_bEnglish _aBSDU _cBSDU
082			_a658.421 _bKUM
100			_aKumar, Arya
245		0	_aEntrepreneurship : Creating and Leading and Entrepreneurial Organization
260			_bPearson Education _a New Delhi _c2015,c2012
300			_a780;I:11
500			_aA new venture or business always stands on the precarious ground of unpredictable challenges wherein it is constantly subjected to pressures from competition and the ever changing dynamics of the market. In this scenario, a venture can only be successful, if it is guided by an entrepreneur who measures situations insightfully and calculates the risks before taking a plunge. This book is about creating, managing, and leading an entrepreneurial organization. The contents would help in inculcating an entrepreneurial mindset, developing entrepreneurial skills, and equipping the reader with the basic knowledge and skills for launching and managing the growth of a venture. The teaching/learning of entrepreneurship require greater focus on experiential learning. Therefore, the book extensively emphasizes on experiential learning and a hands-on approach - 'learning by doing'. Book has cited a number of examples and given cases and exercises from Indian as also global contexts to make entrepreneurship learning an enjoyable experience.
504			_aContents About the Author Preface Fundamentals of Entrepreneurship Entrepreneurship Development in Emerging Markets Entrepreneurial Leadership Creativity and Business Ideas Idea to opportunity Legal Aspects of Business Entrepreneurship and Intellectual Property Rights Business Plan Marketing Plan Operation and Production Plan Venture Team Building and Organizational Plan Insight from Financial Statements Financing Venture Launching a Venture Managing Growth Start-up to Going Public Revival, Exit and End to a Venture
520			_aSalient Features • Extensive real-life cases to substantiate the concepts. • Entrepreneurial check-lists to keep a tab on your progress. • Profiles of successful business people and their mantras for success. • Exercises and a series of questions to test your knowledge, analytical, thinking and application abilities. • Edition provides powerful teaching and learning insights.
650			_aManagement
942			_2ddc _cBK