Designing for Growth: A design thinking tool kit for managers (Record no. 2392)
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| 000 -LEADER | |
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| fixed length control field | 01941nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20191104164911.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191104b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-0-231-15838-1 |
| 028 ## - PUBLISHER NUMBER | |
| Source | Allied Informatics, Jaipur |
| Bill Number | 6840 |
| Bill Date | 30/10/2019 |
| Purchase Year | 2019-20 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BSDU |
| Language of cataloging | English |
| Transcribing agency | BSDU |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.4063 |
| Item number | LIE |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Liedtka, Jeanne |
| 245 ## - TITLE STATEMENT | |
| Title | Designing for Growth: A design thinking tool kit for managers |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Columbia University Press |
| Date of publication, distribution, etc. | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 223 |
| 500 ## - GENERAL NOTE | |
| General note | Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant products and cultivated by high-profile design firms such as IDEO, design thinking unlocks creative right-brain capabilities to solve a range of problems. This approach has become a necessary component of successful business practice, helping managers turn abstract concepts into everyday tools that grow business while minimizing risk. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Contents Section I: The why and how of Design thinking 1. Why design? 2. Four Questions, Ten Tools Section II: What is? 3. Visualization 4. Journey Mapping 5. Value Chain Analysis 6. Mind Mapping Section III: What if? 7. Brainstorming 8. Concept Development Section IV: What wows? 9. Assumption Testing 10. Rapid Prototyping Section V: What works? 11. Customer Co-Creation 12. Learning Launch Section VI: Leading Growth and Innovation in Your Organization |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Entrepreneurship |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ogilvie, Tim |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Date acquired | Cost, normal purchase price | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Reference | BSDU Knowledge Resource Center, Jaipur | BSDU Knowledge Resource Center, Jaipur | 2019-11-04 | 2246.25 | 658.4063 LIE | 017949 | 2020-02-12 | 2246.25 | 2019-11-04 | Books |